A Great Owner Makes Great Staff & Happy Customers

Is marketing key to your business success? Of courses it is, but do you know what is going on at your business when you're not there?
You can have the best marketing strategy in the world, but if your employees or even you as a business owner don't live up to what your website and social media say about you, then your business is doomed.
Be the employee you want your employees to be. People do buy example so don't expect them to act any different than you do if you come in with a great upbeat attitude it will rub off on them and your customers. Be willing to do the dirty work right along with them and encourage them at all levels.
Always put your customers first and make sure your staff is happy and treated like family. 
Employees are a company's greatest asset - they're your competitive advantage. You want to attract and retain the best; provide them with encouragement, stimulus, and make them feel that they are an integral part of the company's goals.
Here is another great source about getting to know your customers. LEARN MORE